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Website Conversion Improvement
• We evaluate your website analytics and provide suggestions for improvement
• We help you apply lessons we learn from A/B split and Multivariate tests
• We help you apply what we have learned from Eyetracking studies
• We help you create content that works
• We help you create compelling headlines
• We help you create test different “calls to action”
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Internet Marketing Speaker Ed Taylor

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Website Conversion Improvement

To improve the "conversion ratio" of a small business website refers to getting a larger percentage of website visitors to take an action you want them to take. You may want to convert a visitor into a customer or a lead. You may want a visitor to subscribe to your newsletter or blog.

The website conversion improvement process takes many elements of the website into consideration. Of course the content is important, as is the value proposition and the call to action, but there are dozens of elements that affect conversions; site layout, colors, image placement, friction reducers, button size, color and location, traffic sources and much, much more.

The most compelling reason for you to focus on website conversion improvement is the money. When your conversion rate improves you get more leads or customers without having to spend a penny more on advertising. The profit from the additional conversions goes straight onto your bottom line. A 10% change in conversion rate can easily mean the difference between making a profit or taking a loss.

Your increased conversion rate may allow you to profitably use PPC, affiliate marketing or offline marketing which means your business could become more stable. You’ll no longer be limited to free traffic.

We provide several ways to help small business with their Website Conversion Improvement.


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Internet Marketing Speaker

Internet Marketing Group provides small businesses with Internet Marketing services including monthly SEO Services, SEO Instructions, help with Website Conversion Improvement,
Social Media Marketing and Email Marketing. Owner Ed Taylor is a recognized Internet Marketing authority and speaker who has delivered more than 1,550 Internet Marketing presentations.

Internet Marketing Group - Ed Taylor, Internet Marketing Speaker - P.O. Box 1326 Ashland, Oregon 97520 ...424-343-9555

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